From the Fields
I love this piece. It highlights an evolution in thought around the true nature of the content we consume. Yes, it can be completely true and immensely valuable. But can it be journalism even if it's content marketing?
Publishers are struggling with engagement on Facebook, but they're finding success by taking what Facebook has taught them and applying it to their own platforms.
"Silicon Valley may be home to creative benefactors who have the means to reshape the media industry but — as is typically the case in a culture that frequently aims to “move fast and break things” — it may not fully grasp the long-term consequences of its influence."
"Again in the context of people saying that traditional media is dead and journalism is a dying trade, it can be argued that it is always a thin line between marketing and journalism."